Now these ads would have the ACLU in conniptions because they manipulate emotions and that would be seen as unwelcome government intrusion. But they are ubiquitous here and they seem necessary. And they appear to be effective. "RBT" = Roving Breath Test.
http://www.abc.net.au/news/stories/2008/09/14/2364057.htm
Speed Poster Camera
This next one is fascinating - it's from the Government of West Australia's campaign. The professor explains the physics of it all. This one won a bunch of awards.
http://www.ors.wa.gov.au/_layouts/getAsset.aspx?URI=2734864&REV=1&RCN=D10#91981
This one's a hoot - if you're young and you speed, you're unconsciously making a statement about yourself. Pretty effective. How many times have we said the same thing when some moron goes zipping in and out of traffic because he's either stupid or bored (or both)? This is one of the things I like about Australian humor - they do not hesitate to go straight for the throat. Or something.
http://www.rta.nsw.gov.au/cgi-bin/player.cgi?noonethinksbigofyou_low
So the bottom line is when you come down here...the Australian public safety advertising sector is very healthy and growing.
No, it means when you come down to visit, better pay attention to those polite warning signs they put out about speed cameras coming up...and do NOT get picked up by a RBT and ESPECIALLY on a holiday weekend when the points double. A DUI is 6 points; do it on a holiday weekend and there goes your license.
But I still see idiots everyday, and I only have a 7-minute drive to and from work. Maybe the kangaroos will participate and natural selection will take over. I just feel sorry for the roos.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment